Spread the Word

Thank you for spreading the word about MVP! Below is all you’ll need to get started:

Table of Contents

Jump to each section below:

  1. Share These First
  2. MVP Updates
  3. Core Content (Print + Digital)
  4. Creative Assets (Photos + Videos)
  5. Articles
  6. Talking Points
  7. Free “Swag”


Share These First

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  1. 2024 Campaign: This page includes our 2024 goals, strategy, and targeting.
  2. 2024 Early Giving Pledge: The purpose of this campaign is to enlist donors to maximize their impact on the 2024 elections by giving big and early.
  3. Donor’s Guide to Strategic Political Giving: This piece is our most complete summation of the MVP model, and why we believe sustained investment in local organizing is the most effective way to win elections, transform policy, and build political power that grows each year.


MVP Updates

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Want to dial up the hope and turn down the doom in your newsfeeds? Follow MVP via:

Want a log of all recent MVP Communications updates? View here »


Core Content

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Print Collateral
Digital Collateral


Creative Assets

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Articles validating MVP’s Theory of Change


Talking points

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  1. Working at the intersections of social movements, grassroots communities, and elections is the best way to ensure that we both win big and build long-term progressive power.
  2. Investing in grassroots organizing is the best way to win elections and policy change. This is what MVP does.
  3. Youth and voters of color can swing the closest elections. MVP invests in these constituencies.
  4. Turnout increases most when voters hear from people they know. This is what MVP funds.
  5. Candidate campaigns end, win or lose. MVP partners build power year-round, year after year.
  6. With early, sustained funding, MVP partners can scale their power and maximize their reach. 
  7. MVP partners are organizing their communities. The best thing we can do is fund them.
What a donation provides

As you think about your donation, consider the impact of each dollar (for illustration purposes):

  • $90,000: A grassroots organizer’s typical 12-month salary, benefits, and taxes.
    (This generic figure factors in a $70K base salary + 28% for benefits and taxes)
  • $15,000: A 3-part training series MVP offers freely to each partner group.
  • $7,500: A grassroots organizer’s typical 1-month salary, benefits, and taxes.
  • $2,500: Two laptops, helping organizers increase capacity and train others.
  • $1,000: 20,000 texts reminding voters where to vote and what to bring.
  • $500: An organizer’s skill development training + follow-up coaching session.
  • $250: 6,000 reminder calls to folks who’ve volunteered to get out the vote.


Free MVP “Swag”

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