Spread the Word
Thank you for spreading the word about MVP! Below is all you’ll need to get started:
Table of Contents
Jump to each section below:
- Share These First
- MVP Updates
- Core Content (Print + Digital)
- Creative Assets (Photos + Videos)
- Articles
- Talking Points
- Free “Swag”
Share These First
- 2024 Campaign: This page includes our 2024 goals, strategy, and targeting.
- 2024 Early Giving Pledge: The purpose of this campaign is to enlist donors to maximize their impact on the 2024 elections by giving big and early.
- Donor’s Guide to Strategic Political Giving: This piece is our most complete summation of the MVP model, and why we believe sustained investment in local organizing is the most effective way to win elections, transform policy, and build political power that grows each year.
MVP Updates
Want to dial up the hope and turn down the doom in your newsfeeds? Follow MVP via:
- Email: Sign up for our monthly newsletter and occasional event invitations.
- Socials: Substack, Facebook, X (Twitter), LinkedIn, Instagram, Threads, BlueSky, & YouTube.
- Supporter Facebook Group: Get official MVP content you can easily share.
- Blog: Bite-sized updates on strategy, analysis, and MVP local partners’ work.
- Events: Get the latest insider updates on our local partners’ work to win elections, change policy, and build long-term grassroots power.
Want a log of all recent MVP Communications updates? View here »
Core Content
Print Collateral
- Movement Voter PAC Overview 2-Pager – Color • B&W
Add your own Q&R code: Open Google Slides file » Go to File » Make a Copy - Donor’s Guide to Strategic Political Giving – 10-Page PDF
- The Bat Signal Memo (September 2023): Full Memo + Executive Summary
- The Importance of Early Investment – 1-Page PDF
- Capacity Building Program Overview – 6-Page PDF
- 2024 Campaign Overview – 5-Page PDF
- 2024 Campaign Postcard – 4×6″ double-sided PDF
- Georgia 2024 Plan – 7-Page PDF (more State Plans forthcoming)
Digital Collateral
- Slide Decks
- 2024 Slide Deck (Reader Version)
Presentation Deck + Speaker Notes forthcoming. - Stories from the States (August 2023)
- Photos of Grassroots Partners
- 2024 Slide Deck (Reader Version)
- Key Webpages
Creative Assets
Photos
- Partner Photos (public use): Download + use any of these photos in your efforts.
Videos
- YouTube Channel (Need to download a video? Here are instructions)
- Partner Videos: Short videos by or featuring MVP local partners.
- Donor Briefings: Full recordings of past briefings.
- Donor Briefing Clips: Short clips you can easily share.
- Why Donate Through MVP (11:50): An in-depth look at the MVP model.
- Downloadable files here » (click “Download All” in the top right)
Articles
Press
- Movement Voter Project: What Donors Need to Know – Blue Tent
- Why We Love the Movement Voter Project – Blue Tent
- How Georgia went blue – Washington Post
- Full MVP press round-up
Articles validating MVP’s Theory of Change
- The Problem with Giving to Candidates – Blue Tent
- To Make a Lasting Impact During the Biden Administration, Support Systems-Change Leaders – Inside Philanthropy
- We Build Democracy Through Grassroots Organizing – Convergence Magazine
- To Save Democracy, Fund Organizing – Stanford Social Innovation Review
- Donors Leery of Supporting Grassroots Organizing Need to Rethink How They Approach Such Work – Chronicle of Philanthropy
- Reviews and Excerpts of Power Concedes Nothing: How Grassroots Organizing Wins Elections – Convergence Magazine
- Grassroots Organizing and Movement Building – Inside Philanthropy
Talking points
- Working at the intersections of social movements, grassroots communities, and elections is the best way to ensure that we both win big and build long-term progressive power.
- Investing in grassroots organizing is the best way to win elections and policy change. This is what MVP does.
- Youth and voters of color can swing the closest elections. MVP invests in these constituencies.
- Turnout increases most when voters hear from people they know. This is what MVP funds.
- Candidate campaigns end, win or lose. MVP partners build power year-round, year after year.
- With early, sustained funding, MVP partners can scale their power and maximize their reach.
- MVP partners are organizing their communities. The best thing we can do is fund them.
What a donation provides
As you think about your donation, consider the impact of each dollar (for illustration purposes):
- $90,000: A grassroots organizer’s typical 12-month salary, benefits, and taxes.
(This generic figure factors in a $70K base salary + 28% for benefits and taxes) - $15,000: A 3-part training series MVP offers freely to each partner group.
- $7,500: A grassroots organizer’s typical 1-month salary, benefits, and taxes.
- $2,500: Two laptops, helping organizers increase capacity and train others.
- $1,000: 20,000 texts reminding voters where to vote and what to bring.
- $500: An organizer’s skill development training + follow-up coaching session.
- $250: 6,000 reminder calls to folks who’ve volunteered to get out the vote.
Free MVP “Swag”
- Request MVP “Swag”: Request free MVP stickers, donor thank-you cards & envelopes, etc.