What is MVP doing about the media, disinformation, etc?
To defeat autocracy and shift the trajectory of our country, we need to win hearts and minds en masse by pairing local organizing with new-media engagement.
In short, we must organize the internet.

Problem: Progressive new media is unorganized and underfunded.
The age of legacy media is ending. Up until now, movements for progress have struggled to adapt to the new, fragmented, algorithm-first digital landscape.
Solution: Treat digital space like organizing space – and fund accordingly.
The right currently dominates digital culture by treating online platforms as core organizing terrain — meeting places, not just megaphones. To compete, we must set aside a “digital as an add-on” mindset and build infrastructure that meets voters where they truly are: in algorithm-driven, decentralized communities where media consumption is often passive, rather than active.
MVP Strategy
Right now, the progressive new-media landscape is underfunded, underdeveloped, and unorganized. In 2025-2026, MVP intends to change this by investing at least $5-10 million in five key areas:
- Digital Power at the State Level: Working with state-based organizing groups to build digital infrastructure to shift local policy agendas and national narratives from the ground up.
- Youth Movements: Funding youth organizations and digital-native young leaders to create new online spaces to inspire the next generation toward a more just, inclusive, sustainable future.
- Identity and Cultural Organizing: Scaling the impact of Black-led digital organizing by investing in culture-first online strategies that combat disinformation and shape worldviews.
- Digital Voter Engagement: Using creative digital engagement to reach voters where they are and turn election mobilization into catalytic moments that can transform culture.
- Amplification Networks: Creating a bigger, louder, more unified “narrative ecosystem” to counter disinformation, amplify effective messages, shape the agenda, and shift public opinion.
Learn More
To learn more, read this full New-Media Strategy.
Other MVP Strategy
- Do elections even matter anymore?
- What is MVP doing to stop authoritarianism?
- What is MVP doing about the redistricting wars?
- What is MVP doing about the Democratic Party?
- What is MVP doing to protect free and fair elections?
- How do we win back the voters we lost? And the potential Dem voters who stayed home?
- How stable is MVP organizationally going into this time ahead?
- How do we weigh short-term electoral wins vs. long-term power building?
- How will MVP’s core strategy change vs. stay the same?
- Is America just a lost cause? (Should I move to Canada?)
- What can MVP donors do now besides donating?