What is MVP doing about the media, disinformation, etc?

To defeat autocracy and shift the trajectory of our country, we need to win hearts and minds en masse by pairing local organizing with new-media engagement.

In short, we must organize the internet.

MVP New-Media Strategy - 2025-2026 Investment Lenses

Problem: Progressive new media is unorganized and underfunded.

The age of legacy media is ending. Up until now, movements for progress have struggled to adapt to the new, fragmented, algorithm-first digital landscape.

Solution: Treat digital space like organizing space – and fund accordingly.

The right currently dominates digital culture by treating online platforms as core organizing terrain — meeting places, not just megaphones. To compete, we must set aside a “digital as an add-on” mindset and build infrastructure that meets voters where they truly are: in algorithm-driven, decentralized communities where media consumption is often passive, rather than active.

MVP Strategy

Right now, the progressive new-media landscape is underfunded, underdeveloped, and unorganized. In 2025-2026, MVP intends to change this by investing at least $5-10 million in five key areas:

  1. Digital Power at the State Level: Working with state-based organizing groups to build digital infrastructure to shift local policy agendas and national narratives from the ground up.
  2. Youth Movements: Funding youth organizations and digital-native young leaders to create new online spaces to inspire the next generation toward a more just, inclusive, sustainable future.
  3. Identity and Cultural Organizing: Scaling the impact of Black-led digital organizing by investing in culture-first online strategies that combat disinformation and shape worldviews.
  4. Digital Voter Engagement: Using creative digital engagement to reach voters where they are and turn election mobilization into catalytic moments that can transform culture.
  5. Amplification Networks: Creating a bigger, louder, more unified “narrative ecosystem” to counter disinformation, amplify effective messages, shape the agenda, and shift public opinion.

Learn More

To learn more, read this full New-Media Strategy.

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