Align and refine strategy for voter registration (helping eligible supporters register to vote), identification (identifying supporters or persuadable voters), persuasion (swaying undecided voters), and mobilization (aka Get-Out-The-Vote, GOTV).

Assess and build capacity by developing organizational and coalition-wide tools, skills, and systems to meet the anticipated challenges of the year ahead.

Engage constituencies and recruit volunteers for the most robust operation possible.

Identify and register voters among key geographies and demographics.

Support or oppose key bills and candidates as a way to advance policy priorities, define allies and opponents, and motivate turnout.

Win primaries and special elections, crucial building blocks to ensuring turnout in the general election.

Voter engagement via peer organizing, canvassing, calls, texts, and events.

Voter persuasion using trusted local messengers to sway undecided voters.

Get Out the Early Vote in states with early voting by mail or in person.

Final Get-Out-The-Vote (GOTV) to maximize supporter turnout by Election Day.

Election protection to counter voter suppression, ensure all votes are counted, and overcome election subversion tactics by MAGA extremists.

Campaign evaluation to identify best practices and lessons learned. This period also includes crucial 2025 planning, when local partners’ focus will shift toward local power building and policy advocacy.